By Joe Harker
Happy cheap chocolate eve! Oh, sorry that's not right.
Happy Valentine's Day! It's that time for couples everywhere to spend inordinate sums of money trying to prove something they should already be proving every other day of the year.
Can you tell I'm single?
Alright, let's actually have a bit of a look at a day where people can do incredibly sweet things for one another, or failing that purchase incredibly sweet things for one another.
Besides being an enjoyable day where you let that person most important to you know how valued they are, Valentine's Day is also a chance for you to take stock of your relationship.
When things are going well people often don't feel the need to put much effort into relationships, so a day where there's a social expectation to put in more effort can help jolt a couple out of a slump.
It's nice to be nice and really push the boat out once in a while, plus it lets you think about the parts of your relationship you cherish most.
The best time to do something nice for your partner is every moment leading up to this one, the second best time is right now. If Valentine's Day helps you realise there's more effort that needs to be put into your relationship then it's worth it.
The Counter Claim:
However, a specific day where people need to prove their love for one another can feel forced, not to mention nauseating for those who don't have plans.
You might also find your attempts to do something nice hindered by all the other people doing exactly the same thing.
Restaurants are going to be fully booked and there's a tinge of feeling that everything is being done because people have to, not because they want to.
Besides, some of the gifts on offer are just utterly terrible. This writer once saw a Valentine's Day gift section full of cushions that said "you is proper fit" and a part of him died that day, perhaps the best part.
Apparently one of the best ways to enjoy today is to ensure you're both on the same page in regards to how important it all is.
You don't want your better half thinking it's an occasion for flowers and chocolates if you're expecting a fancy meal and you certainly don't want one of you thinking you've agreed not to do anything when the other one is busy looking for the card which perfectly encapsulates your relationship.
Whatever effort you're putting in should be equal to your partner, otherwise that can make one side of the relationship feel as though they're taking an important day more seriously and undervalued.
Take it from me, someone who has been single for a long time.